Bé Happy Gel Wrap Nails
As a Vietnamese-American female-owned brand, Bé Happy aims to pay homage to the creator’s roots. “Bé Happy” aims to bring joy to its consumers, but a deeper look at the company’s brand name reveals the company’s commitment to culture. “Bé” means “little girl” in Vietnamese, so taken literally, the brand’s name translates to “little girl happy.”
Bé Happy believes in living a colorful life and its funky cute gel nail wraps can help inspire that.
Projects included logo design, branding identity, graphic work, and packaging design.